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Michael Cayley's Page
Social Capital Value Add eBook
I hope that you will grab a copy of the ChangeThis manifesto & eBook. Here is an excerpt from the Canadian Marketing Association blog:
... "Even if you find yourself challenging the ideas, the eBook may prove useful to your team and clients just because it is a good overview of the technology and trends at work in the current market. A lot of the material is familiar, but SCVA connects it into a useful framework and anytime I came across something that I wanted to dig into further, it was easy to take a little side trip into more depth through a few of the eBook’s more than 200 hyperlinks."
... "Even if you find yourself challenging the ideas, the eBook may prove useful to your team and clients just because it is a good overview of the technology and trends at work in the current market. A lot of the material is familiar, but SCVA connects it into a useful framework and anytime I came across something that I wanted to dig into further, it was easy to take a little side trip into more depth through a few of the eBook’s more than 200 hyperlinks."
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